Creating employment, poverty alleviation and Capacity building
Cradle2Fame Talent Hunt/Business Reality TV Show will be focusing majorly on, but not limited to, the following areas of the economy:
Information and Technology (IT)
Benefits for winners
NGN 15 million, Trip to Canada for winners, Endorsement deals bussiness setup, Mentorship
NGN 5 Million naira cash , endorsement deals with sponsors, trip to Canada, a global deal on chosen talent.
1st Runner -up - NGN 2 Million naira cash, endorsement deal with sponsors, mentorship training .
2nd Runner-up - NGN 1 Million naira cash, endorsement deal with sponsors, mentorship training.
Up to 7 Million NGN Consolation prizes for 120 finalists- endorsement deal with sponsors, mentorship training, business tour, record label; business set up, regular international conferences, foreign partnerships, training, scholarships; microcredit facility for business start up – unsecure loan.